The agent channel · measured

The agent weighed three options.
Yours wasn't one of them.

Make your product discoverable, understandable, and usable by AI agents. Selectorate measures how agents find, evaluate, and use your product, then rebuilds the docs, schemas, and MCP servers that drive the decision.

tested across claude code · cursor · codex

agent-session · task: add subscription billing LIVE
agent> comparing sdk options for recurring payments…
agent> northwind-pay: clear quickstart, MCP server present
agent> acme-billing: typed sdk, good examples
agent> boltpay: auth flow unclear, sparse docs
agent> decision: install northwind-pay chosen
trace> your product never surfaced absent 4/4 runs
trace> aggregating across 240 runs →
Selection rate · youcompetitors
you · 31% 69% · competitors

The problem

You optimized for humans and search engines. The buyer changed.

Every dashboard assumes a human made the decision. Increasingly, that decision is made by an AI agent, and it never shows up in your funnel.

01

Agents are the new decision-makers

AI agents increasingly decide which tools developers use. They search, compare, install, integrate, and move on, often without a human reviewing every option.

02

Your analytics never see those decisions

Traditional analytics stop at the developer. They can't tell you which products an agent considered, why it rejected yours, or where it switched to a competitor.

03

Small friction becomes lost adoption

A missing example, an unclear schema, or a confusing setup step is enough for an agent to move on. Unlike humans, agents rarely retry or ask for help. They simply choose something that works.

How it works

The system behind the score.

We built infrastructure that watches agents make buying decisions: isolated environments, orchestrated agent fleets, full-trace instrumentation, and verification against live deployments. Then we use what it finds to change the outcome.

selectorate · audit pipelineRUNNING
input
Buying scenarios
customer workflows · unbranded
fleet
Isolated agent runs
sandboxed · orchestrated
capture
Full-trace telemetry
every tool call · every doc read
verify
Deploy verification
built · run · checked
output
Selection score
selection × execution
n runs per scenario · per agentclaude code · cursor · codexdecisions scored on running code
Phase 01 · Measure

Watch the decision happen.

The agents your customers use, on unscripted tasks, with zero prompting toward you. The system records everything.

01

Scenario engineering

human + agentunbranded

We model the buying scenarios your customers hand to agents: the task, the constraints, the stack. The prompt never names you. The agent discovers, compares, and chooses on its own.

02

Isolated, orchestrated runs

agent-ledsandboxedmulti-agent

Every run executes in a clean, isolated environment: no history, no cache, no cross-contamination between runs. Our harness orchestrates sub-agents across Claude Code, Cursor, and Codex, repeating each scenario across enough runs for statistical confidence.

03

Full-trace instrumentation

agent-ledinstrumented

Agents run under instrumentation: every search, doc fetch, tool call, and install attempt is captured. We record the consideration set, the rejection reasons, and the switch moments.

04

Deploy-verified decisions

agent-leddeploy-verified

What the agent built gets deployed and exercised: which product is wired in, whether the integration runs, whether it survives live calls. Decisions are scored on running code.

05

Two scores: selection × execution

systemscored

Selection: how often agents choose you over named competitors. Execution: how often they succeed with you once chosen. Every failure classified by cause, every number linked to its runs.

Phase 02 · Fix

Change what agents see.

Different failures need different surgery. The audit tells us which.

06

Selection fixes: GEO, SEO & positioning

human + agentselection

If agents never consider you, we fix how they find you: GEO for what models know, SEO for the queries agents issue mid-task, and the positioning that puts you in the consideration set before a single doc is read.

07

Execution fixes: the surfaces agents read

human + agentexecution

If agents pick you and stall, we rebuild what failed them: docs, quickstarts, tool descriptions, schemas, error messages, MCP servers. Ranked by expected impact on your numbers.

Phase 03 · Prove

Re-run. Same system.

The pipeline that found the problem verifies the fix.

08

Before / after, same instrument

agent-ledproof

Fresh isolated runs of the same scenarios. You get the before/after selection and execution rates, with the transcript for every delta.

09

Continuous re-measurement

systemongoing

Models update, competitors ship, selection rates drift. On retainer, the pipeline runs monthly: fresh scores, new failure modes, and the next ranked fix list.

What you get

Two engagements, one system.

The pipeline above is packaged as two services: the audit measures, the retainer fixes and proves.

Phase 01 · The audit one-off

How agents evaluate you today: selection and execution, scored on deploy-verified runs. Representative benchmark below; your audit reports your own product's numbers.

31%

Selection rate: how often agents picked you over a competitor

240 runs · 3 agents

1 in 3

Runs where the agent picked you but your setup silently failed

auth · schema · docs

17

Prioritized, specific fixes, ranked by selection-rate impact

tool descriptions · MCP · docs

Every number links to the run that produced it: the full transcript and the deployed result. Open the run, see the decision.

Phases 02–03 · The retainer monthly

We execute the fix list, then the pipeline re-runs and reports the movement. The audit finds the gap. The retainer closes it and proves it.

selection

GEO, SEO, and positioning: the signals that put you in the agent's consideration set.

execution

Docs, schemas, tool descriptions, and MCP servers, rebuilt so agents finish what they start.

proof

Monthly re-runs of the same scenarios, with before/after rates and a refreshed fix list.

A report without execution is homework.

GEO tools tell you where you stand in ChatGPT and Claude, then the work lands back on you. Selectorate owns the measurement and the execution as one system.

Selection is half the job.

Getting chosen puts the agent at your front door. Keeping the customer depends on whether the agent ships working code with you. We score both, and we fix both.

Who it's for

Built for the teams agents reach for first.

API companiesMCP-server buildersCLI toolsDev infrastructureDeveloper platforms

If your buyer is a developer (or increasingly, the agent working on that developer's behalf), the agent channel is already deciding your win rate. We help you see it and move it.

Free audit

See exactly how agents evaluate your product.

We'll run the pipeline against your product and send you a first read, free of charge: where agents pick you, where they pass, and the transcripts behind it. No access to your code required. The complete audit and the retainer take it from there.